Portfolio / Case studies

Selected work

A selection of projects I've worked on, spanning product design, UX research, AI-powered systems, and design engineering.

FLEXI-CASA Listing Image Pipeline

FLEXI-CASA Listing Image Pipeline

Building a Scalable AI Content System for Amazon Listings

Product DesignAI-poweredSystems
Flexi-Casa Headless Shopify Storefront

Flexi-Casa Headless Shopify Storefront

How a Designer Shipped a Full Production Storefront in 3 Weeks — Without a Developer

Product DesignWebAI-powered
Tesla Charging Experience

Tesla Charging Experience

AI-Driven Product Strategy · PM Interview Case Study · 2026

Product StrategyAIUX
Trail

Trail

AI-Powered Job Hunt Copilot

AI ProductDesign EngineeringFull-Stack
Context-Aware AI Trip Planner

Context-Aware AI Trip Planner

Designing adaptive UI and decision-making systems in an AI-powered workflow.

DashboardData VisualizationContext-Aware
LUNA: Mobile App for Women's Health

LUNA: Mobile App for Women's Health

Designing a mobile app for women's health that provides personalized health insights and wellness recommendations.

Mobile AppUX ResearchHealthcare
Cha Yan Yue Se:Self-Initiated Mobile Concept

Cha Yan Yue Se:Self-Initiated Mobile Concept

Scaling a digital ordering system through UX and business-driven decisions

Business-driven UXOrdering experienceSystem scalability